The Betty Syndrome

Reading Archie comics, I've always wondered about Betty's hang-up about Archie. She's bright and beautiful and has other guys going after her, so why does she always go back to the guy who treats her like crap every time he calls?

I used to think she's stupid.

Then I sort of got saddled with her problem, the way she can't get over Archie.

And I still think she's stupid.